Business BRANDING in Geelong

Creating beautiful brands with strategic substance for businesses in Geelong and beyond.

Need a stand-out brand to grow your business?

In today’s competitive digital landscape, beautiful brands and aesthetics alone are not enough. Your branding needs to:

  • resonate deeply with your ideal customers

  • create a positive experience, and

  • foster long-term loyalty.

The secret sauce for achieving this? CX! That’s customer experience.  

With digital media and CX strategy qualifications, I’ve created stand-out brands for small businesses, start-ups, and large Australian and international organisations.

What is CX design?

For two little letters, CX packs a whole lot of punch.

These days, customers are looking beyond products and demanding a positive brand experience from start to finish. Not to be confused with customer service, CX is about looking at the bigger picture and placing your customer at the centre of all your operations. It’s leveraging every little interaction, no matter how brief, to build a relationship and make a first-class impression. 

By providing a consistently positive customer experience, you increase customer loyalty, build your business’s reputation and raise your revenue. 

Customer experience is the tool you need to differentiate your business.

Brand design with a difference.  

Putting CX centre stage, I specialise in creating a complete customer experience through bespoke brand design and marketing support services. Combine the two and we can launch your business with a bang across all platforms. We also offer rebranding services.

Working with small businesses and start-ups across Australia, I craft distinctive brands that:

  • elevate your online presence beyond aesthetics

  • resonate deeply with your ideal audience, and

  • expedite business growth. 

My bespoke branding packages can include:

  • logos, logo alterations and icons

  • business cards

  • brand guides.

How I do it :

CX-centred brand design naturally requires in-depth knowledge of your ideal customer. I’m a brand consultant who takes the time to not only understand your customer, but also how they interact with your business and access your content. We’ll dive down deep into their wants, needs and behaviours.

The process for mining that gold and bringing it to life? Here’s a rundown:

  1. You get in touch

  2. We have a consult call to discuss your business, ideal customers and objectives

  3. I send you a no-obligation quote

  4. If you choose to go ahead, we have another call to discuss your brand and you complete our client questionnaire

  5. I get busy and provide the first round of designs two weeks later

  6. You review and get back to me with feedback

  7. I make any changes within a week (depending on feedback turnaround)

  8. We repeat the process for any final changes

  9. I present the final brand via a google drive folder containing all logos, fonts and a 15+ page brand guide

  10. You roll it out and reap the rewards

STRATEGIC, STANDOUT brand design in Geelong?

That’s what I do best! Let’s create a beautiful brand with strategic substance to grow your business.